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Matching the Buying Cycle with Your Sales Cycle

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One of the most straightforward measurements we offer clients in a win loss analysis program is sales cycle length. We do this by asking buyers two simple questions: What date did you start your evaluation? What date did you make a decision? Calculating the length between those two dates to determine the sales cycle length […]

The post Matching the Buying Cycle with Your Sales Cycle appeared first on Primary Intelligence.


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